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AI-Powered Micro-Utilities

Transform your marketing and promotional budget into a measurable, persistent digital lead channel.

What Are AfferioIQ Micro-Utilities?

The Future of Brand Marketing is Intelligent.

AfferioIQ Micro-Utilities are high-value, niche problem-solving utility apps—they are AI-powered, designed specifically for your industry, and based on your products/services— that sales teams hand out to prospects, as giveaways to trade show attendees, or to current clients who actively want to download and keep.

They replace low-ROI "freebies" given away with custom digital Micro-Utility apps that provide outstanding usability and a direct communication channel with users for up to 6 months.

1. High Value & The "WOW" Factor

  • Intelligent Giveaway: Replace low-value promotional items (mugs, pens, stress balls) with a specialized, client-side AI tool.

  • Instant Utility: Apps are engineered to deliver immediate, high-value functions (e.g., instant diagnostics, unique calculations, visual scanning, etc.) that set them apart as "cool tech" that solves problems for prospects or customers.

  • Easy Deployment: Users simply tap their phone on an NFC card, and the utility automatically downloads.

  • Cost Parity: The total program cost is equal to or less than your current spend on traditional promotional giveaways.

2. Open Lead Generation Channel

  • The Communication/Post-Show Link: Once the branded utility is downloaded, you gain an open channel of communication that standard giveaways - mugs and pens - cannot provide.

  • Targeted Engagement: After the show, use the utility dashboard to send targeted push notifications—ads, follow-up offers, or invitations—directly to their device, for up to 6 months.

  • Measurable ROI for Marketing Strategies and After a Show: Move from standard giveaways with unmeasurable ROI, to a program that provides an ongoing opportunity to convert users into customers long after the show ends.

Product Series & Applications

The Right Tool for Every Business Goal.

We offer our cutting-edge micro-utilities across three primary deployment scenarios:

Product Lines

Exhibitor Micro-Utilities

  • Trade Shows & Events

Drive booth engagement and capture contact data by giving away a genuinely wanted and needed "cool tech" tool on the show floor.

Promotional Micro-Utilities

  • General Client Giveaways

Replace all traditional promotional products with a single, high-value utility exclusive to your market, maintaining a constant presence on the user's phone.

Marketing Micro-Utilities

  • Communication Platform

Launch targeted digital campaigns and nurture leads year-round by leveraging the app as a dedicated, high-engagement marketing channel.

Push Notifications

  • Branded Ads

  • Branded Offers

  • Branded Content